Explore the AI shift in logistics in the Transportation Pulse Report 2026 | Trimble
The Transportation Pulse Report 2026 is your essential guide to navigating the AI shift in transportation management, based on 230+ responses from supply chain and logistics executives in the United States and Europe.
Produced in collaboration with Adrian Gonzalez—top industry analyst and Talking Logistics podcast host—this global research report reveals how carriers and shippers are applying AI today, explores future expectations, and discusses why network-based transportation management systems (TMS) will be the most impacted by AI.
Read the full Transportation Pulse Report 2026 now.
The report also offers insight into the state of AI usage in logistics right now and where it will go in the future, as well as a clear roadmap for successful AI adoption, all based on data, not hype. Plus, we look at how transportation operations can prepare to integrate AI solutions by addressing real-world barriers like data readiness, trust and evolving skills head-on.
Carrier insights include:
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- AI's biggest impact: 42% of carrier respondents say pricing and lane optimization, and 31% say driver scheduling and route planning are where AI's changing operations.
- Core goal: Carriers surveyed say maximizing utilization and minimizing empty miles through real-time rerouting and predictive load planning is their biggest priority.
- Biggest barrier: Poor data quality (57%).
- And much more!
Shipper insights include:
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- AI's biggest impact: 86% of shipper respondents say AI is having the greatest impact on planning and optimization.
- Primary barrier: Overcoming poor data quality is the biggest obstacle for more than 50% of companies.
- Key capabilities: Real-time scenario simulation and forecast-based planning are where shippers want to evolve.
- And much more!
Contact our team to learn how our AI-powered solutions, such as Trimble Autonomous Procurement, Freight Marketplace and the recently announced Trimble TMS, open up new possibilities for collaboration and cost-savings as the AI era takes hold.


